In this glossary, you will find some elements and concepts that are common in graphic design.
Banner
a banner as an element that can be used in graphic design.
a long strips of cloth bearing a slogan or design, hung in a public place or carried in a demonstration or procession.
Example: We can post BANNER advertisements for the new book on the homepages of related titles.
en: Bandera
Brochures
a brochure is an element in graphic design to present visual ideas to the public
a small book or magazine containing pictures and information about a product or service.
Example: The LawPhil Project, An Act to Declare Unlawful the Practice of Matching Filipino Women for Marriage to Foreign Nationals on a Mail Order Basis and Other Similar Practices, including the Advertisement, Publication, Printing or Distribution of BROCHURES, Fliers and Other Propaganda Materials in Furtherance thereof and Providing Penalty Therefore , Republic Act No. 6955, online: <> Accessed on April 25, 2007 Since its adoption, the Anti-Mail Order Bride legislation has had little effect in stemming the flood of agencies recruiting Filipino women.
en: Folletos
business cards
business cards help keep essential information close at hand
a small card printed with one's name, professional occupation, company position, business address, and other contact information.
Example: Business cards are a representation of the most important data of a company, a person or business, on a 5.00 x 9.00cm card.
en: Tarjeta de presentación
colors
colors are an element that are everywhere
the property possessed by an object of producing different sensations on the eye as a result of the way the object reflects or emits light.
Example: An acid base indicator is a colored substance with two or more different COLORS depending on the value of the pH of the solution.
en: colores
Creating
do something new or novel
bring (something) into existence.
Example: Originally comprising of 17 cattle from successful Canadian bloodlines, the Knightingdale Angus cattle, Manydown has bred these animals with the idea of CREATING a centre point to their own commercial herd in future generations.
en: Creando
Design
Creative activity that project objects that are useful and aesthetic.
an arrangement of lines or shapes created to form a pattern or decoration.
Example: Political processes: Joint venture with one of the M&S leading suppliers, Desmond & Sons, to DESIGN and source children's clothing. Collaboration with George Davies to DESIGN a women's range called 'Per Una' that would specifically cater for M&S's fashion-conscious customers.
en: Diseño
emotions
reactions we experience
a natural instinctive state of mind deriving from one's circumstances, mood, or relationships with others.
Example: In effect, Armitage's general divergence from the conventional form emulates the atypical way in which he sought to win the affection of the girl he was in love with at the tender age of thirteen; this coupled with the simple language mimics the inability of a child at this age to display their affections appropriately as well as dealing with such EMOTIONS.
en: Emociones
Features
the features describe something or someone
a distinctive attribute or aspect of something.
Example: However through the Late, Ptolemaic and Roman Periods there was a significant decline in the detail paid to preservation as people appeared to have become preoccupied with the outward decoration and FEATURES
en: Características
Hues
shades of colors
the attribute of a color by virtue of which it is discernible as red, green, etc., and which is dependent on its dominant wavelength and independent of intensity or lightness.
Example: A painting with many HUES 2.
en: Tonos
Jiffy
happens at the moment
a moment
Example: A dialogue is established between the instant and its continuity.
en: instante
Pairs
two things that are the same or similar
a set of two things used together or regarded as a unit.
Example: Chloroplast Genome The circular genome contains 121,024 base PAIRS and 128 genes which include: (see figure 6) Duplicate genes for encoding the four subunits of ribosomal RNA.
en: Pares
Safety
security of what is being done
he condition of being protected from or unlikely to cause danger, risk, or injury.
Example: Health and SAFETY - CEDAR As both a commercial and research establishment, CEDAR has many employees of varying tasks, going around daily business exposed to many forms of harm. With many areas of health and SAFETY to cover management needs to be organised in order to meet all legislation for the protection of all staff.
en: Seguridad
Sheme
an sheme organizes a project in progress
a large-scale systematic plan or arrangement for attaining a particular object or putting a particular idea into effect.
Example: Schemes are used to explain complex concepts or as a study method, since they help to understand a topic in a synthesized way.
en: Esquema
tweak
change or improve something
improve (a mechanism or system) by making fine adjustments to it
Example: They imply that policy makers should not try and TWEAK the economy and instead be satisfied if they do no harm.
en: Retocar
websites
Websites help get and give information to the public more easily
a set of related web pages located under a single domain name, typically produced by a single person or organization.
Example: Cross Site Scripting Today WEBSITES are more complex than ever, containing a lot of dynamic content making the experience for the user more enjoyable.
